Ray’s Blog

Trig: a Social Marketing Disrupter That’ll Save You Cash!

Posted by on Apr 13, 2013 in Fun, Social Media, Spinglo, Trig | 0 comments

Trig: a Social Marketing Disrupter That’ll Save You Cash!

“Ray – you’ve got to come down to Wales and see the business we’ve got started in!”   It seems a long way back in time: that trek down to South Wales!  I had eventually agreed to go and see what my sister and brother in law had been on about. A social networking site that doesn’t make you change your habits and pays you back rather than paying Zuckerberg! At first my reaction had been sort of  “… oh no: a social media version of Kleeneze… a Facebook clone!” Frankly I didn’t really listen....

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Ski Movies 2011 Epic Wipeout Reel

Posted by on Dec 23, 2011 in Fun, Outdoor, skiing | 0 comments

We all enjoy the vicarious thrill of seeing someone having a spectacular wipeout skiing. Luckily the soft nature of most snow takes an awful lot of the impact out but the spraying sheets of white erupting from each impact make it seem even more energetic than it really is. Not in these crashes though! These are the unreleased minutes of mayhem from the making of One For the Road. Teton Gravity Research’s winter 2011-12 release. The yankee boys and girls in these clips talk abpout burly – that’s gnarly to you and me! There...

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What Happens When Networking Gives Social Media the Hump: Synkronice and Spinglo

Posted by on Nov 27, 2011 in Marketing Tips, Social Media | 0 comments

Social Media Marketing is no longer a new wave. In the constantly evolving world of online commerce it’s a rapidly maturing channel for information, communication, interaction, selling, buying and customer service: you name it; it happens. Word of Mouse works just like good old fashioned word of mouth but with infinitely greater reach. People like sharing, after the stage of childhood snatch and grab, people like to connect with each other and share the useful, nonsensical and the downright daft. If there is a bargain or a revolution;...

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The Best Plumbers Know This Science All Too Well!

Posted by on Oct 18, 2011 in Fun | 0 comments

My forays into plumbing have been pretty limited.  A bathroom rebuild, a kitchen refit and a few plumbed in appliances are about it!  What’ll be keeping our plumbers exercised this winter will be the consequences of  the good old frozen pipes.  As we all probably know, it’s not the freezing spell that gives the biggest headache, it’s the thaw that that unleashes all the water over your best furniture and carpets.  Where I live now, is a nicely insulated little semi that escaped any real problems last winter.  This coming...

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SEO Chemistry; a Periodic Table of Search Engine Ranking Factors

Posted by on Aug 10, 2011 in Marketing Tips, SEO | 0 comments

SEO Chemistry; a Periodic Table of Search Engine Ranking Factors

Chemistry and SEO Ranking Factors? I bet chemistry isn’t the first thing that springs to mind when an Internet Marketing Expert starts discussing SEO!  However Search Engine Land, the guys at the forefront of ethical SEO research and knowledge, have just published a chart which they describe as the periodic table of Search Engine Ranking Factors. What is a Search Engine Ranking Factor? Search Engine Ranking Factors are those signals and attributes which the search engines seem to give weight to and which are found to affect the ranking...

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How to Use WordPress Plugins for Marketing

Posted by on Jun 25, 2011 in Blogging | 0 comments

WordPress is arguably the most popular blogging platform today, thanks to its ease of use and its multi-functionality. In fact, the content management system is also a popular choice for online marketers as well, owing to its numerous WordPress marketing features, including the numerous WordPress plugins that have been devised specifically for online marketers. This article gives some information about the WordPress plugins that you can use to help you in your marketing efforts, as well as how to maximize the use of these plugins to increase...

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Google Goes Social -Will We Like +1?

Posted by on Apr 28, 2011 in Social Media | 0 comments

Google has jumped further into the Social Currency scene with the limited US launch of the +1 rating tool for its search engine.  Despite the limited release, it is possible for us interested folk in the UK to participate in this beta stage, by going to Google’s Experimental Labs where it is possible to join the experiment from one of your Google accounts and get early access to the new tool. It is very likely that this tool will be the precursor to Google going beyond its previous “social layers” in tools like Google Buzz,...

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The Power of Social Media Doesn’t Die

Posted by on Mar 4, 2011 in Social Media | 0 comments

Remember that saying? “What happens in Vegas, stays in Vegas!” Well it’s not really a truism after all, that’s for sure. With the mushrooming of social media, most of us have an evidence trail as big as Watergate following and pointing us out. Stuff doesn’t seem to die on-line – in many cases unfortunately. I came across this video from Socialnomics other the other day and it sets out with references below it some incredibly important and life changing statistics. Including a little reminder about what the...

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Taming the SEO Beast

Posted by on Feb 13, 2011 in local search | 0 comments

Taming the SEO Beast

As I moved into my new business persona as an SEO practitioner, I was painfully conscious of my lack of mileage or credibility.  One of the most important angles to my new business venture is to ensure that my postings and website content actually have some value to the people who find their way to this blog or any of the other places I maintain online.  Sometimes this means I have to pull the plug on what I want to say and hand the floor over to someone more experienced or point you towards their blog. I’ve spent many hours …....

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Local Search Engine Optimisation – Not a New Fad

Posted by on Feb 3, 2011 in local search | 0 comments

Local Search Engine Optimisation – Not a New Fad

A lot of the stuff that is peddled online is tosh and twaddle when you finally get your head round it.  It would be understandable if the majority of readers of this article thought that the fuss over local search engine optimisation services for local small and medium businesses was more of the same!  Having finally made the commitment to focus on my niche in the online marketplace as a local search consultant for businesses in my area; I would be somewhat upset if it should prove to be the case. David Mihm is a guy who; by accident or...

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