The Power of Social Media Doesn’t Die

Remember that saying? “What happens in Vegas, stays in Vegas!” Well it’s not really a truism after all, that’s for sure. With the mushrooming of social media, most of us have an evidence trail as big as Watergate following and pointing us out. Stuff doesn’t seem to die on-line – in many cases unfortunately. I came across this video from Socialnomics other the other day and it sets out with references below it some incredibly important and life changing statistics. Including a little reminder about what the third biggest country in the world really is!

I quote some of the statistics from Eric Qualman’s Socialnomics Blog below.

    Over 50% of the world’s population is under 30-years-old
    96% of them have joined a social network
    Facebook tops Google for weekly traffic in the U.S.
    Social Media has overtaken porn as the #1 activity on the Web
    1 out of 8 couples married in the U.S. last year met via social media
    Years to Reach 50 millions Users: Radio (38 Years), TV (13 Years), Internet (4 Years), iPod (3 Years)…
    Facebook added over 200 million users in less than a year
    iPhone applications hit 1 billion in 9 months.
    We don’t have a choice on whether we DO social media, the question is how well we DO it.”
    If Facebook were a country it would be the world’s 3rd largest ahead of the United States and only behind China and India

All of this has huge implications for managing a brand’s reputation online. Whether this is in the form of reviews left by users and customers or whether it is simply the interaction you have with your dedicated followers of Facebook. Evidence of the quality of the service you offer is to be found in corners you never even knew existed. As part of any company’s marketing efforts the whole business of reputation management is one that needs a sharp eye on the weather! Have you the skills to manage Facebook, Youtube, Twitter, LinkedIn, Stumbleupon, Digg and the rest of the web 2.0 social micro blogging universe? There’s a lot to learn and can you afford that learning curve as you deal with the more fundamental issues of running a business?

For help with getting your websites found and visited from the social media stream and your local search results contact Consulting Cumbria Ltd

Submit a Comment